Ad Tech Junkies!
We hope you’ve saved the date for the next Ad Tech Meetup. The meetup will be hosted at APAC digital services consultancy RXP – the ASX-listed firm which last year acquired creative indie The Works.
Due to such great feedback from our last event we again have 1x panel and 1x solo speaker. Doors open at 6pm with the first session kicking off promptly as we have lots of great content to explore.
Our solo speaker is Caitlin Green, CEO of KINSHIP digital, a digital transformation company. Green will discuss ‘design-based thinking in an AI driven programmatic future’. She’ll outline what ‘design-based thinking’ really is and what the role of programmatic is within it – discussing how AI will optimise programmatic far better than people can. If AI and programmatic are racing ahead, will human creativity still hold a significant level of importance, particularly in a saturated market? And what will be the largest barrier to adoption of design-based thinking in an AI driven programmatic future?
The panel will then cover the hot topic of Programmatic Audio, looking at the state of play Down Under, who is doing what, the challenges and what’s next. Expect to come away with a firm understanding of how programmatic audio works, who is doing interesting things here in our market, what the challenges are and what the future of this promising space looks like.
Moderated by Spotify APAC head of programmatic and data Dan Robins, he’ll be joined by:
Triton Digital’s director of market development APAC Richard Palmer
Nova Entertainment’s digital commercial platforms manager, Jennifer Stokes
Ex-Southern Cross Austereo head of digital innovation and operations, Steve Brown
The Trade Desk’s senior account manager, Jocelyn Kowald
Amnet’s (Dentsu Aegis Network’s trading desk) national head of screens strategy & innovation, Nic Hawley.
The panel is packed with some top talent so we are expecting a big turnout – so please RSVP ASAP.
We are stoked to hold the meetup at RXP’s Experience Hub, so see you at 6pm (Level 18, 60 Margaret Street, Sydney).
Pip & Evgeny