Tackling Ad Fraud with programmatic technologies

Hello AdTech passionates,

Welcome to the September London AdTech Meetup!

This meetup topic is “Tackling Ad Fraud with programmatic technologies

AdTech Meetup London is where all AdTech professionals and passionates can meet and discuss the latest news in the scene, the new fads and trends of AdTech and debate over the future of this ever-evolving and exciting industry.

Presentations that we’ll have at the event:

Erol Soyer and  “Overview of impression fraud, click fraud, affiliate fraud and cookie stuffing”

In his presentation Erol will shed more light on some of the pressing issues related with ad fraud in the online ad world. He will talk about how automated technologies help the better detection of ad fraud and bad actors, and how technologies build a safer environment for advertisers and marketers.

Erol is the International Managing Director at Forensiq, and a 25-year media industry veteran. He has also held executive positions within a wide variety of business entities and cultures, from major multinationals like Google, Microsoft, EMC, Oracle, Exodus and IBM, to Internet start-ups.

https://lh5.googleusercontent.com/bN0dXO292aQ8LaqAXYm6Ui3OwQrzmHtwIJ0KcVx9Y0YoAanOz3UzCI_qw4uBWS8zeh9skJRrfcmyrmXdAVf7MC22HVoRRQTs0t_FBKxCFupgFjCS7waqAa9qTAv9BFDyUw8uuse_

https://lh6.googleusercontent.com/X0xzPllTHYVRgK50UNFZA2slXJdIK9XG-0aidLwvQlr9i_6QNl4tHEW-wM4qI-pRBmkVlxycANOjx4xHHcA3lEK_eY8RDzaqjloqhDaZ8ZSYVwc06TcSmbCnctUW0YvNorVWcllE

Agenda for the evening:

• 6:00-7:00 – AdTech Happy Hour – Meet and greet other professionals

• 7:00-8:00 – AdTech Updates & Presentations

• 8:00-9:00 – AdTech Networking – Drinks and talks

More information on the presenters and the venue coming up soon.

Find out more about the team and what we do at:  www.adtechmeetup.com

Sponsorship:

Leading sponsors for this months Meetup are our partners from Forensiq.

Venue:

The meetup will take place in Scarlet’s – Covent Garden, 1 Upper St. Martins Lane, London WC2H 9NY. We’ll be downstairs.

How can you help out the next time? We’re looking for:

• Sponsors for the event;

• Speakers who have an interesting perspective on the industry to share.

You can always contact us at adtechmeetuplondon@gmail.com if you’d like to help out in any way.

Thanks and see you soon,

AdTech Meetup London

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Tackling Ad Fraud with programmatic technologies