Mobile Advertising & Programmatic Technologies

Hello AdTech passionates,

Welcome to the October London AdTech Meetup!

AdTech Meetup London is where all AdTech professionals and passionates can meet and discuss the latest news in the scene, the new fads and trends of AdTech and debate over the future of this ever-evolving and exciting industry.

This meetup topic is “Mobile Advertising & Programmatic Technologies”.

We’re excited to announce that this event is sponsored by our partners from Facebook and will be hosted in their offices in London (more information on that below).

https://lh6.googleusercontent.com/ia5eHVYSR2BYflWIQGRKQIK9zyMiXHVX4AAWeDtCzCQ7JeIdxF6zv77yPUtWOMR11f5Uxs50pKXeafI4k9tXbq1MvEz5rMoJTx2RtVZmV16k-AnFsPtmu4uWlhBMnqpD3A=s1600

Presentations that we’ll have at the event:

Bruce Hazan and “Cross-platform remarketing”

With strong technological background, Bruce is the Head of Solutions Engineering EMEA at Facebook. The Solutions Engineering team is one of the the very few client facing engineering teams at Facebook working with Businesses, Preferred Marketing Developers & Agencies to help integrate Facebook in their products and services. The team provides technical consultation on various Facebook technologies related to Advertising, Pages, Platform & Mobile.

https://lh3.googleusercontent.com/FMVLi2KxH1BZjo3AO-1VRln_VeYqxuVhpeThZZaF6BQ3pXJvrKa2Tc4aqTriL8kwLLfq5uzcX7SHmHzxu6kurbVr3e9Kei4ecKx9ZomGG7xuguDnEkCjPCQFGrGTaS1VJg=s1600

https://lh4.googleusercontent.com/Zj-BVjEf4aWh3UlcItXGCHkRbgZrUWBcKBb3ICIArxjAD4-GaSMBisbJg28zk1GEDoUK6wehjPuwt8k03BmaKP1OjHXyIuB51I1KM2-wS37hnJaewCoh8z_IRRS6QOhK3edERIwG


Andrew (Andy) Bibby and “The five trends driving the mobile ad tech ecosystem”.

In his presentation Andy will touch on and explain the five points driving the mobile ad tech ecosystem, including the rise of video advertising, convergence of ad tech, programmatic sophistication, data + analytics= great advertiser value, and dominance in “mobile-first” ad experiences, and the importance each one holds for the mobile industry. As Fyber’s International General Manager, Andy brings more than 30 years of technology experience with 15 of those focused on the digital space. Previously, he was Global Agency Director at Microsoft where he established and fortified the company’s global relationship with WPP.  

https://lh3.googleusercontent.com/kEBFmeCBP6clOkyuMOVjTzB0cegdW4BMhxqE-32hu-7zTO6hDouQytBm5IM-xUUdf7iDma9fNiG-0ddD-kaf9AZcodot_fifp_XKqJaqqmjgS58Kxih1zNoL99nE51S2lQB5cPzQ https://lh4.googleusercontent.com/HatXLyRoeHJ6O20KImotqnxn-SLoRJEGloo3ufJSvMq3lbtnAiffDwr6QzmTXyilhGNQ6Q04-8d1_D5MseGBtn657x4AY33_gXyPT29zjnxXASVAFWR7hdS_9uA_632yl0XazkxR

If you’d like to be one of the presenters drop us an email at contact@adechmeetuplondon.co.uk  

Agenda for the evening:

• 7:00-7:45 – AdTech Happy Hour – Meet and greet other professionals

• 7:45-8:30 – AdTech Updates & Presentations

• 8:30-9:00 – AdTech Networking – Drinks and talks

More information on the presenters and the venue coming up soon.

Find out more about the team and what we do at:  www.adtechmeetup.com

Sponsorship:

Leading sponsors for this month’s Meetup are our partners from Facebook.

Venue:

The meetup will take place in Facebook’s Offices – Facebook London, 338 Euston Rd, London NW1 3BT.

How can you help out the next time? We’re looking for:

• Sponsors for the event;

• Speakers who have an interesting perspective on the industry to share.

You can always contact us at adtechmeetuplondon@gmail.com if you’d like to help out in any way.

Thanks and see you soon,

AdTech Meetup London

contact@adechmeetuplondon.co.uk  

Find more about what we do:

www.adtechmeetup.com

www.linkedin.com/company/adtech-meetup-london

www.facebook.com/adtechmeetuplondon

@adtechmeetup @adtechmeetupuk @4dmbrown @xlitt @tonyjayfrank @blagorodnas

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Mobile Advertising & Programmatic Technologies